How should we communicate uncertainty? Does it undermine our audiences’ trust when we admit we don’t quite know what the answer is? A new study has found the answer is no:
“Communicating uncertainty numerically only exerted a minor effect on trust. Knowing this should allow academics and science communicators to be more transparent about the limits of human knowledge.”
New ways of covering covid-19
After a year of wall-to-wall coronavirus coverage, you could be forgiven for thinking, what possible angle could still be left unexplored? But a Twitter thread from Kate Petrova caught our eye: a clever data-driven look at scented candles, an unexpected victim of the pandemic.
Swedish public service broadcaster Sveriges Radio have also done a nifty analysis, using drones to answer the question: how did this year’s Black Friday crowds compare to usual?
And Rappler has used satellite data to show how the effects of covid-19 lockdowns can be seen from space.