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December 9, 2018
  • More than 3,000 self-identifying cannabis consumers nationwide participated in New Frontier Data’s 2018 Cannabis Consumer Survey.
  • Nearly 1/3 (32%) of participants described themselves as medical consumers, while more than 2/3 (68%) called themselves recreational consumers.
  • Overall, 1/3 (33%) of cannabis consumers reported using it only recreationally, while 10% said they used it exclusively for medical purposes
  • Among medical consumers, nearly 2/3 (66%) used cannabis to manage pain, with 38% describing pain management as their primary reason for using it; almost half (48%) had used it in place of a prescription pain medication, while 41% did to replace an over-the-counter pain medication.
  • Pain management was commonly cited among recreational consumers, too — 30% listed it as a reason to use cannabis.

Newly Released

2018-2019 Cannabis Consumer Report: Archetypes, Preferences & Trends

New Frontier Data is proud to partner with the leading seed-to-sale technology provider for the cannabis industry, MJFreeway, to present the first-of-its-kind 2018-2019 Cannabis Consumer Report: Archetypes, Preferences & Trends. The Purpose of the report is to support operators and investors in guiding business strategy through detailed insights into cannabis consumer’s behavior.

This report covers:

  • Analysis of nearly four years of cannabis retail sales data from dispensaries across the country, including sales trends and the top selling products
  • Findings from a groundbreaking survey of over 3,000 U.S. cannabis consumers about their attitudes, perceptions and usage behavior, including:
    • Insights into consumption preferences, spending habits, purchase influences, and views on cannabis policy.
    • Comparisons of consumer segments by gender, age, self-identified consumer type (medical or adult-use) and home state market type (adult use, medical, or illicit).
    • Profiles of nine distinct Cannabis Consumer Archetypes ranging from very frequent to very infrequent users.
  • Updated U.S. revenue forecasting and analysis post 2018 elections

And much more…

Order Today
You Asked, We Answered
Q: Are there any estimates about how much cannabis is being produced nationally, and how much of that is illicit? We are hearing a lot about the large outdoor grows in Oregon and California feeding both the illicit and legal markets. We have also heard that the 2017 harvests in Oregon and California were huge and created a surplus in the market. Any news about what the 2018 harvest is looking?

A: As “Croptober”  has turned into December and the harvest nears completion, the biggest questions are about output.... Read our full answer here
Ask Our Experts is a weekly interactive feature in the CannaBit.
SUBMIT YOUR QUESTION

Pain, Pain, Go Away: Cannabis and the Medical Consumer

By J.J. McCoy, Senior Managing Editor, New Frontier Data
America is in pain. In fact, according to the National Institutes of Health, among all U.S. adults, nearly 40 million (17.6%) report suffering from severe pain, while about 25.3 million (11.2%) complained of experiencing daily pain throughout the previous three months. Chronic pain is more than an uncomfortable nuisance: People coping with severe pain had worse health, used more health care resources, and experienced more disability than other adults.
Read Here

Introducing

In this all-new cannabis stock index dashboard you will find:

  • Price performance by cannabis sector and company
  • Latest stock news by cannabis sector and company
  • In-depth company details page with the latest updates
  • Real-time stock quotes
  • And much, much more...
Free Equio Trial

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Copyright © 2018 Frontier Financial Group, Inc., dba New Frontier Data, All rights reserved.


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