WCA Update: 27 May 2016
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WCA Update: 27 May  

WCA news
We've locked in our next two webinars, to carry us through into the new financial year. On Tuesday 21 June, the tax experts from Finlaysons will update us on what's going on with the WET and other tax issues (registrations open next week), then on Tuesday 19 July the digital experts from Dig + Fish will look at the how and why of content marketing. Both sessions are free to all WCA members. 

You can still book tickets (here and now) for the Adelaide Great Debate on Tuesday 7 June. Our debaters include wine writers Nick Ryan and Tony Love and winemakers Corrina Wright and Stuart Bourne. It will be a great night.

Industry news
Penfolds stole the show at Vinexpo in Hong Kong this week, announcing its Magill Cellar 3 Program that gives you behind the scenes access and the chance to buy by the barrel for A$198,000. Official story here. One of many articles here.
With appropriate timing, the German wine site Meininger ran a Jeni Port article on how “Australia’s flagship wine” maintains it position.
And Wine Australia released the latest figures on Australian wine exports to HK. Interesting to note that it accounts for just 1.4% of our volume but 6.2% of value.
Magill Cellar 3 wasn’t the only wine news at the pricier end of the scale this week. US billionaire Bill Koch auctioned 2700+ lots of wine last weekend, making more than US$21.8 million. News report here.
And Bloomberg reported on what it called “the wine world’s richest, glitziest weekend”, Auction Napa Valley. 

Interesting ideas
Fairfax papers reported on the clever concept of wineries renting out their vines for consumers to make their own personal drop, while the ABC looked at a New York city rooftop winery with, not surprisingly, an amazing view.
Robert Joseph wrote about what he called a new type of wine packaging, and the Drinks Business also ran an article looking at trends in wine design and packaging.

The Riverina Winemakers Association will launch the Australian Italian Wine Awards at this year's Riverina Wine Show in September. Entries open 22 June.

You can buy early bird tickets until COB next Tuesday (31 May) for the third SA Winegrape Growers Summit at Adelaide Oval on 17 June. Details on the summit website.

Online reading
Here are some other bits and pieces that tweaked our interest
The changing shape of the wine world (Jancis Robinson)
What's the big deal about rare grapes? (Wine Searcher)
Australia: The kung fu wine (Decanter China)
Scientists have figured out exactly how much fun it is to get drunk (Washington Post)
11 things Donald Trump stole from the Gary Vaynerchuk playbook (Convince & Convert)
OK, this last one isn’t actually about wine, but Gary is very much a wine guy and it’s worth a read.

Next webinar
Tuesday 21 June

1-2pm (AEST)
Taxing times: What's happening with the WET? 
Presented by Finlaysons Lawyers
Registration opens next week


Pernod Ricard Winemakers
Treasury Wine Estates
Wine Australia
Wine Ark

Accolade Wines

Dig + Fish
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