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Wine Communicators Australia Update
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WCA Update: 10 February 2017
WCA SA Chapter "bring a bottle & a mate"

 

WCAs SA Chapter held a casual catch up this week at the National Wine Centre and we were very pleased with the turn out.  In the words of our SA Chapter Chair, Carlos:
 

"It was fantastic to see such a great turn out, despite everyone's already busy schedule.  An even bigger kudos to you all given the rather warm weather - brilliant effort by all, thank you!

We had people from all aspects of the industry and of all ages, it really is a pleasure to see people from different facets of the industry come together and talk all things wine. From my side, I can happily report I gained a few things from you all to take away with me and implement this year. I hope you all found something to benefit you in one shape or another."

We hope to see  you at one of our next catch up in your state soon.  Keep an eye on your email for the next event.

Save the date
WCA have a comprehensive calendar of events lined up for this year, some of the dates we would love you to put in our diary are:

27 March - Tasting and Masterclass - NSW

7 June - The Great Debate - SA
28 July – Royal Sydney Wine Awards Lunch 
29 September 2017 – Royal Adelaide Wine Show Lunch 
20 October 2017 – Royal Melbourne Wine Awards Lunch 

More details on the above events will be sent our closer to the dates.  WCA are working on a number of other events throughout the year and we will advise you of these when we have more details to hand.


WCA webinar
We are kicking off our 2017 Webinar Series with Dr Armando Corsi on Tuesday, February 14, 1pm - 2pm (AEST).   

Dr Corsi will focus on the most salient insights from the China Wine Barometer project, a three-year long project about the attitudes, perceptions, and behaviour of Chinese consumers towards wine.

In particular Dr. Corsi will discuss:

  • How Australia and its main competitors are perceived by Chinese consumers;
  • Where Chinese consumers purchase their wines - i.e. Fish where the fish are;
  • What drives the wine choice of Chinese consumers in the retail and on-premise sector.

Three industry experts will comment on Dr. Corsi's results, and share their views with the audience.  You will hear from:

Dr. Justin Cohen - Senior Research Associate - Ehrenberg-Bass Institute for Marketing Science 
Kate Walker – Joint Managing Director, The Clean Food Company
Tang Yi, Brown Brothers Milawa, China Brand Ambassador
 
Being held in conjunction with Wine Australia, this session is free to all.  

Register here.


Industry news
The hot weather is on everybody's tongues this week with the unseasonal tropical conditions in South Australia, wine grape harvest is being pushed back by two weeks in the Riverland, more details here

Canberra Winemakers are also feeling the heat, with fears of a poor vintage if the weather continues, further details here.

New South Wales Riverina region is facing a "depressing" wait to see what damage their heatwave will reap on the crops, more here.

Wine Australia has renewed its partnership agreement with Efic, Australia’s export credit agency.

The partnership aims to help Australian wine producers better understand how they can access the finance they need to maximise their export opportunities.

Efic provides a range of export finance solutions to Australian small and medium enterprise (SME) exporters and those in an export supply chain.

For more information about how Efic can help Australian wine exporters is available at here.  And for more information about how to obtain Wine Australia approval to export wine shipments more than 100 litres, as well as Export Market Guides for 33 markets click here.

Other articles of interest
Here are a few interesting articles we found online:
The Wonder from Down Under (theseattletimes.com)
Australia's Wine List of the Year 2017 (drinksbulletin.com.au)
4 steps to get more traffic from your blog from social (unionmetrix.com)
'Wanna pet my roo?': Yellow Tail's Super Bowl ad 'humiliates' Australia (theguardian.com)
Tasmania now Australia’s top wine tourism region (thedrinksbusiness.com)

Industry events
Taste the Limestone Coast Festival held over three days in Naracoorte, hosts more than 25 of the regions award-winning wineries and gourmet food producers, February 9-12.  More details here.

Cellar Door Festival in South Australia presents more than 180 South Australian wineries held in the Adelaide Convention Centre, February 24-26.  More details here.


The Taste of Rutherglen ultimate wine and food festival showcase the region's best produce and wine, travel from winery to winery to sample, taste and sip on the incredible flavours of Rutherglen.  March 11-12, more details here.

The annual Peninsula Piers & Pinots will be held on Sunday 12 March from 12 - 3pm at Flinders foreshore, on the fabulous Mornington Peninsula.  More details here.

Royal Agricultural Society of NSW, President's Medal Award night
celebrates the top performing fine food and beverages by awarding medals at the Sydney Royal shows. Now, the best of those Champions compete for the highest honour of all - The President's Medal. 11 April, tickets available here.


Wine education
Aspiring sommeliers can now register for the 2017 Court of Master Sommeliers Australian program. The Court of Master Sommeliers was established in 1977 to promote excellence in hotel and restaurant beverage services. The intensive education and examination program guides students through four increasingly rigorous levels of coursework and examination, culminating in the Master Sommelier Diploma Examination. 

2017 Course dates and locations:

Introductory Sommelier Certificate - 19 -21 June 2017 (Ivy Sunroom, 330 George St Sydney)
Certified Examination - 21 June 2017 (Ivy Sunroom, 330 George St Sydney)
Advanced Sommelier Certificate - 22-26 June 2017 (InterContinental Sydney, 117 Macquarie St Sydney)

More information click here.


CHINA WINE EXPORT BAROMETER

February 14, 2017
1pm - 2pm (AEST)

Hear from Dr Armando Corsi and three industry experts on Chinese consumer behaviour towards wine.



 
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