Mr Herman Mashaba is a South African entrepreneur, politician and Mayor of Johannesburg. He is the founder of the hair products company Black Like Me.He is famous in South Africa for his life story: one of growing up and struggling against poverty and the Apartheid government to open his own hair business, which became the biggest hair brand in South Africa. He publicly backed Mmusi Maimane in the Democratic Alliance leadership race. He also wrote the book Black Like You which is his autobiography. Philosophically, he is a libertarian and "capitalist crusader" whose highest value is "individual freedom."
On August 22, 2016, Mashaba was voted in as Mayor of Johannesburg by the first sitting of council.