April 2022 Week 1 - DSO Weekly

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Your Source for DSO & Group Dentistry News, Events, and Education

HR - Working Short-Staffed? Actionable Changes That Provide Practices Relief

To overcome the struggles of having fewer team members, we must be willing to make changes to the way we work that yield better structure and efficiency. Implement simple changes that ultimately creates happier employees and an enhanced patient experience. Thrive in 2022 by elevating your organization to the next level.....[Read More]

Technology - Three Ways to Turn Your Data Into Dollars

Your DSO or dental group may be missing opportunities to turn data into dollars. When you think about practice data, you probably think about the number of appointments last month or your patient treatment acceptance rate. While these are valuable, there are three ways you might not have considered to truly harness the power of your data.....[Read More]

Podcast The Group Dentistry Now Show: The Voice of the DSO Industry – Episode 85

🎧 Gary Bird, CEO & Founder SMC National, host of Dental Marketing Theory Podcast, joins the GDN show....[Watch Now]

Key takeaways:
🚀 SMC's culture
🚀 The state of digital marketing
🚀 Marketing metrics DSOs should measure
🚀 Results based vs. activity based marketing
🚀 Automating dental marketing

Culture - How Your Team’s Poor Communication Skills Hurt Your Brand

Dental treatment case acceptance is only 30-50%. Words are powerful and poor communication can sabotage your best efforts. The phrases and sentences you use are what your patients will remember and repeat. Unfortunately, communication soft skills are not taught in school. Here are three communication tips to help increase your case acceptance.....[Read More]
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