"[Using VR,] Empathy and shared experience can change the world," Jane Gauntlett, Artist & VR Producer. (Click to Tweet)

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Greenlight Report

February 20, 2016

A weekly newsletter by Greenlight VR, the business intelligence firm for the global virtual reality economy.
Analyst Commentary
This Company May Have Solved Mobile VR's Positional Tracking Problem
The rate at which VR technology is evolving appears positively correlated to the accelerated uptake of the marketplace. Mobile positional tracking, which was once thought to be years out from actuality, now is possible. If this rate continues, we could see a high-end, untethered, and discrete HMD by 2020.
Read More at UploadVR 

What's the Reality of Virtual Reality for Small Business? 
VR development is still very focused on games, but the window has opened up a bit wider to introduce practical uses of AR/VR to many businesses. While many developers are focusing on games, there are companies out there working on projects in numerous industries that will have practical use. As people become for familiar with the technology, it is likely that a wide breadth of creativity will be exposed.
Read More at Marketing Land

Top Industry News
Virtual Empathy: Does VR Have the Power to Make Us Care More?

Huffington Post: "But with statistics from Greenlight VR suggesting that 71 percent of Generation Z will own a VR headset, this is a news medium not to be ignored."

Read more about the power of shared experiences.

The VR Analytics Summit is less than a week away from a price increase - Have you bought your ticket yet

This summit, accessible from anywhere in the world, will feature industry thought-leaders, demo showcases, and rich discussion about the VR/AR industry. 

If you haven't purchased your ticket yet, be sure to do so ASAP to reserve your spot and avoid the price bump.
Register Now!
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