Inspiration
Into Action
by Ellie Rogers
What happens when you find inspiration?
If you’ve made the decision to take action on an idea, it’s probably a priority for you. This is a bit of an assumption, but we find that most business leaders we speak with move forward with their next ambitions and ideas when it is something that they either need to do or want to do (or if you’re lucky enough for those things to coincide, both).
Knowledge and skills let you translate inspiration into action and results.
For our team, this is a process they get to carry out every day for our clients. Marketing has to start with pieces of inspiration that are formed and enhanced with detailed research, turning awesome ideas into results-driven strategies.
We’ll share an example with you. This kind of development process is key for things like reviewing your Brand Positioning strategy (think about your brand’s key messaging, for example).
We ask ‘What inspires you?’
The values mission and purpose behind your brand.
And find out what inspires your target audience.
The motivators and pain points that create an opportunity to engage them in your brand.
Before tying them together for awesome results.
Translating your approach into solutions and features your target audience will value.
As you’ll likely have already got a feel for, we take research seriously. It’s what lets us balance your preferences and interests with the current market need, Our method is focused on listening to your ambitions and translating them into marketing strategies that deliver growth for your business.
Ready to turn your inspiration into action that counts? Speak with our team, it’s what we’re here for.
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