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August 2017
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FROM OUR BLOG

Good marketing isn’t a mystery, but it does take time to figure out. Here are a few marketing dos and don’ts to help guide your efforts and make them more effective in attracting business.

1. Do focus on your unique value proposition. How do you stand out from the competition? Your marketing needs to make it clear why clients should hire you over someone else.

2. Don’t neglect social media. Every time you share information you have the ability to reach new audiences as well as stay top of mind with your network of contacts.

3. Don’t start with a big marketing initiative. If you haven’t done a lot of marketing in the past, then begin with a smaller scale campaign so you get a sense of what is really needed in terms of time and resources.

Read more Marketing Dos and Don’ts.

NEWS

Save the Date - October 4, 2017
We’re speaking at the Suffolk County Bar Association on Personal Branding to Grow Your Practice, with co-speaker, Marla Seiden, Seiden Communications.
 
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