Copy
View this email in your browser

     It was 2009 and my friends and I were living paycheck to paycheck, happy but poor, new to New York City. Ten of us gathered around the table of a Thai joint on the corner of Bank Street, awaiting a check that we would inevitably split in the itemized fashion because no one wanted to pay for the other’s wine as we suffered through our own tap water. Again, happy but poor. 

     The server came by, thanked us and turned around on his heel back to his other tables. “Where’s the check?” I asked. “ Oh, I got it”, my friend Victor replied as he started to get up. I was dumbfounded. Now, Victor made more money than most of us, a guy with one of those enviably cool jobs early in life. But still, I was so overwhelmed by this one simple act of generosity.

     As I rode the train home to my crappy apartment, I vowed that I wanted to live as generously as I could with what I had at every stage. I started out by treating a friend to a coffee, or a lunch for two. As my financial bandwidth grew, and the ability to pick up a check became more feasible, I began to think about generosity beyond finances.

     What about giving my time, giving my attention, and sacrificing my needs for the benefit of others? That shit is hard.

     In New York in particular, people are able to be generous with “things," but we’re very space-poor. Space for people to come…spaces to rest, spaces to host, spaces to exist with each other. If you want to see the living room of a New Yorker, walk into their neighborhood bar.  So when I was recently apartment hunting, I decided that I would get a place bigger than what I needed. A two bedroom for just me. I wanted to give my New York family the gift of breathing room, here in my home. 

     My table extends to 12, because I hope to bring that many people together to meet over a meal…shit, I hope we have to pull up some extra chairs in fact. There’s room for my team and other creatives to work here, to relax, to collaborate. There’s room for people to sleep when the average $450 a night hotel is just too expensive. There’s a comfy couch to cry on so we don’t have to shed tears in the corner of a crowded cocktail lounge. A place exists with intention. 

     So all that to say, we have the opportunity to change the world around us by seeing opportunities to extend generosity. If you can’t yet pick up the check, watch your friend’s baby for a few hours so she can do something nice for herself.  Make a home-cooked meal for your people and eat it on the floor crowded around your coffee table if you must. The lie is, that you have to have excess resources live benevolently. The truth is, the only thing you need to live open-handedly is the willingness to do so. 

     The reason this first issue of The Latest’s theme is GENEROSITY is that I wanted to make something for all of you that was purely a gift. That we would put our time, creative energy, and money into something purely to inspire and delight you. I hope that’s exactly what happens. 

As a product junkie, I’ve tried everything in the skincare and makeup world. But there’s nothing I love more than brands that make quality products while also doing good shit in the world. These are the companies that are showing up for others in seriously generous ways.

P H I L O S O P H Y

 

Philosophy’s Hope & Grace initiative helps fund community-based mental health efforts all over the world. 



T A T C H A

Every Tatcha purchase supports girls’ education around the world, in partnership with Room to Read.

My top products: Luminous Dewy Skin Mist, The Essence Plumping Skin Softener


B U R T ' S  B E E S

The Burt’s Bees Greater Good Initiative has contributed over $2 million toward charitable, grassroots initiatives like Habitat for Humanity and Farmer Foodshare.

My top products: Beeswax Lip Balm, Facial Cleansing Towelettes with White Tea Extract



K I E H L ' S

Since 2010, Kiehl’s has raised almost $6 million for four key causes: children’s wellness, the environment, women, and HIV/AIDS awareness.

My top products: Midnight Recovery Concentrate, Lip Balm 1, Creme de Corps Body Butter

 



M A C

100% of the proceeds from MAC’s iconic Viva Glam lipstick go to the MAC AIDS Fund.

My top products: Viva Glam Lipstick (in every color…)

Culture - 7 Therapists on What to Do When you Feel Lonely  - The Cut

Before you can be generous toward others, you must be generous toward yourself. It’s crucial to prioritize treating yourself right, and taking care of your own mental health is the best way to show yourself a little love. The Cut killed it with this honest, informative article about what to do when we’re feeling lonely.

READ MORE
Hot List
Podcast- My Favorite Murder
Brand - Maude (yay for inclusive modern sex products!)
NYC Spot - Di An Di
Book - Braving the Wilderness by Brene Brown
Social - @hiltoncarter
Q&A with Adriene Mishler

Adriene is an entrepreneur and international yoga teacher. With a professional theatre background, she works in television, voiceover and film and has 3.5 million subscribers on YouTube. Adriene co-founded Find What Feels Good, a video subscription website, providing creative Yoga and Yoga Lifestyle content. On a mission to get the tools of yoga into schools and homes, Adriene also produces and hosts Yoga With Adriene, a successful online community that provides high quality yoga, at no cost, to inspire people of all shapes and sizes across the globe.

HOW DO YOU BALANCE ACTING AND YOGA? HOW DO THESE TWO AREAS INFORM ONE ANOTHER?

If I am doing too much of one thing I naturally start to feel zapped. I admit, it’s been hard to carve out time for creative projects with the opportunities I am blessed to have through my business and the growing community. However, I tend to it by taking immense creative liberties in the way I share yoga (particularly on our membership site) as well as try to take time off to do one project a year where I am not the teacher but I am the actor, or this year, the student! I still do voice over for DC Universe and it’s super fun to take a break from teaching yoga or running the business to go be Lois Lane and Supergirl.  

SINCE OUR THEME IS GENEROSITY, I WANT TO TALK ABOUT HOW GENEROSITY PLAYS INTO YOUR BUSINESS. YOGA WITH ADRIENE PROVIDES AMAZING YOGA VIDEOS, MUCH OF IT FREE OF CHARGE. WHAT MADE YOU DECIDE TO MAKE YOUR CONTENT FREE AND ACCESSIBLE?

In 2012 the cost of a single yoga class was starting to skyrocket. While I have a complete and total understanding as to why local studios were having to up the cost of a drop in, it made me deeply bummed that only those who were wealthy enough to attend class could practice. I believe so strongly in the power of regular practice that I wanted to make sure everyone had access to these particular tools for health and happiness. 

I believe so strongly in the power of regular practice that I wanted to make sure everyone had access to these particular tools for health and happiness. 

YOU FOSTER AN INCREDIBLE SENSE OF COMMUNITY AMONG YOUR VIEWERS. HOW HAS COMMUNITY BEEN VITAL TO BUILDING A BRAND?

The community has been vital in that it’s about conversation. It is not about me dictating or teaching, saving or healing others. It has and always needs to be a two way street. Yoga that inspires conversation. When you are included in the conversation you are empowered to show up. If you are being talked at… mmm, no so much. Or at least that is not sustainable, to me. 

Through YWA we create a unique vocabulary that ultimately has led to truly practicing more than yoga asana but cultivating a global conversation about tolerance, self love and mindfulness in the modern world. It’s more than a workout it about finding your meaningful contribution to humanity and knowing your voice. (It matters!)


WHAT WAS YOUR MISSION WHEN YOU STARTED YOGA WITH ADRIENE? WHAT'S YOUR MISSION NOW?


The mission of Yoga With Adriene is to provide as much FREE high quality yoga to as many people as possible. 

HOW ARE YOU GENEROUS IN YOUR DAY-TO-DAY LIFE, OUTSIDE OF YOUR BRAND?

I really aim to be the same person in my day to day as I am in business. My amazing business partner and team help me stay true to that. I try to be of service to others, make my friends and family feel loved despite a busy schedule. Us Texans love to be hospitable!

RAPID FIRE ROUND...

Instagram crush:
Ohh, tie! Patti Smith and Maye Musk

Holy Grail beauty product:
Opti Crystal eye serum from Cosmedix

Your last meal:
PUJOL in Mexico City. I did it baby. All the rage and rightfully so. 

Actor who would play you on TV: 
Millie Bobby Brown 

Weird thing you do when you’re alone:
I’m never alone because I have a blue heeler and a blue heeler is ALWAYS watching you. Ha. I don’t know. I guess I massage myself a lot. HEY YO. My neck and shoulders, my hips. Lordy this went south quick. Self love!
 

PROJECT YOU WANT TO PLUG

If you are interested in cultivating an at home yoga practice, come join us. All levels all types welcome. There is nothing like an at home yoga practice. Nothing. I think we all can benefit from one. In fact, I wholeheartedly believe the world would be a better place. Let’s do it?

www.yogawithadriene.com
@adrienelouise
Twitter - Yoga with Adriene
Facebook - Yoga with Adriene

CHINAE ALEXANDER

light-instagram-48.png
light-youtube-48.png
light-link-48.png
light-twitter-48.png

Editorial Director: Liz Deadrick

Copyright © 2018 Chinae Alexander, All rights reserved.
Brooklyn, New York


Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

Email Marketing Powered by Mailchimp