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The Business of Pho Restaurant and Serving Pho
Dear phở restaurant operator:

Pho is what we do, so this month, let's get back into the kitchen, and focus on pho making.

No this is not about pho recipes. More important than recipe, let's focus on the person making pho, the pho chef or cook.

I get a lot of inquiries from people who want to start their own pho restaurants. One of the top 3 questions that I get asked is either 1) how to make good pho, or 2) where to find a good pho chef or cook, if you have no desire to learn yourself.

So in this issue I'll share 2 articles on this topic. For those who already have your operation figured out, that's great. But I'm sure there's always room for improvement, and there are always more ways to do the same thing. For those who need to start on the right track or are still looking for solutions, I hope you find something useful.

Cuong Huynh

Selling Pho Secrets - With A Catch

Here's the thing, most people who want to open pho restaurants fall into one of 2 groups.

Selling Pho Secrets - With A Catch

The first group knows how to make pho and is convinced they can sell to large number of people. 

The second group never cooked much so they want to search for secrets to make it easy and fast.

So, are there pho secrets that can be found and bought, so you can quickly and easily open your pho restaurant and make easy money?

I was discussing a new pho restaurant concept with an entrepreneur the other day, and this topic came up.

Read more... Selling Pho Secrets - With A Catch

Hiring a Pho Chef For Your Pho Restaurant

Hiring a Pho Chef For Your Pho RestaurantDoes your pho restaurant need a pho chef? How can you find a good pho chef for your restaurant, and what qualifications should such individual have?

A business owner should run his/her business in a professional way. This includes building a professional staff; cooks and chefs included.

When looking for a professional chef, keep these questions top of mind: what good is a pho chef who is unprofessional, has bad manners and does not work within your guidelines and company policies to meet your quality expectation?

In order to ensure success for your pho restaurant, the owner must have control over the staff and the staff's performance. Here are some things to consider when hiring a pho chef.

Read more... Hiring a Pho Chef For Your Pho Restaurant

A Discussion on Fresh Banh Pho Quality

A Discussion on Fresh Banh Pho QualityWhen an ethnic food becomes popular, like pho is going through right now, it becomes misunderstood by many.

A reader asked me about fresh banh pho quality and commented on fresh banh pho in Vietnam versus fresh banh pho in the U.S.

If we're just selling pho to Vietnamese people only, then this topic is unnecessary and redundant. But this is no longer true anymore. All kinds of people are slurping pho everyday.

Fact is, banh pho quality touches on many other issues and factors than just the simple question on quality. Follow the link below to read my comments to the reader's inquiry.

Read more... A Discussion on Fresh Banh Pho Quality

Photo of the Month
Pho Hoa on El Cajon Blvd, San Diego CA.

Pho Hoa on El Cajon Blvd, San Diego

There's a Pho Hoa in San Diego that's not part of the chain in the Bay Area.

So what, you ask?

Well, this Pho Hoa is old school on the surface, but does brisk business with a very large dining room, better than average service staff, and top notch pho quality. So what, you ask again?

Well this pho shop, and it truly is a pho shop, sells only phở. Yep, other than some beverages like sodas, beers, and some smoothies, all they serve is phở.

And the kicker is, all they do is phở bò. No phở gà, no bún, no cơm. No need.

Quality, service and understanding how to run a pho shop. This is why it's one of my faves. Who's confident enough doing only phở bò nowadays in North America?

Need cost-saving guidance to open a new pho restaurant?

Looking to increase profit at your existing pho restaurant?

Click HERE to learn how I can help your pho restaurant
My 100% Risk-FREE Satisfaction Guarantee

If you follow my advice, and you are not able to achieve the goals set out for your pho restaurant, then I will return your money or will work until your goals are accomplished with no additional fees.

Know someone who may need help with his/her pho restaurant? Please share this newsletter resource using the links below.
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