It's lit! Our Indiegogo Campaign is Live!
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The Bronx gave you hip hop, salsa, JLo, Justice Sonia Sotomayor, and Batman... now WE NEED YOUR HELP to build a home for our strong literary community.  

Hi smart people! (For those new here) I am Noëlle Santos; HR professional, blogger, and rebel bookseller from the Bronx, NY. Two years ago, I was OUTRAGED when I realized my borough of over 1.4 million people only had one bookstore--an inaccessible Barnes & Noble that has since closed its doors, leaving us with not one. My Rx for the Bx is called THE LIT. BAR: an indie bookshop/wine bar that speaks to needs of my unique, thriving, and often stigmatized community. I need your help to cure our book desert.

Help us show the world what many fail to see--that the Bronx is no longer burning... except with desire to read! 

PRESS PLAY below to visit the campaign website where I'm raising funds to help pay for opening inventory and a point-of-sale/inventory management system. You'll be greeted by the most non-pitchy pitch you've ever heard (a short spoken-word performance), get the opportunity to learn all about my start-up journey up to this point, and be linked to all the press that followed me over 21 months. Please find my heart attached, back the project, and be sure to select one of many dope perks starting at just $10. Perks include a digital zine, tote bags, Kiddie Lit'r, signed editions (cough--Lin Manuel Miranda--cough), the only chance you'll ever get to buy immortality, and much more.

Support & share, share, share with every lit-lover you know... then stalk them until we hit the goal :)

Press play if you believe in the magic of independent bookstores.



P.S.- Pick up up the March issue of Ebony Magazine for a feature of yours truly.

Act like you know.


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The Lit. Bar · 131 Alexander Avenue · Bronx, NY 10454 · USA

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