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Simon Westbury: Preparing the Digitain team for international expansion


“To me, the team that sits out there is my product.” A clear message for the growing sales team at Digitain from Simon Westbury, as he spoke exclusively from the igaming software provider’s head office in Armenia.  Westbury, Digitain’s Chief Business Officer, caught up with SBC News to discuss preparing for Euro 2020 and longer-term ...

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Betsafe Kenya partners with Fast Track for engagement boost


Fast Track has partnered with Betsson Group to roll out an automated engagement strategy for its Betsafe Kenya brand. Through the agreement, Betsafe Kenya will “take advantage of the flexible segmentation model” which will help shape detailed segments based on player value, activity and preferences. Simon Lidzén, Co-Founder and CEO of Fast Track, commented: “We ...

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Sportradar renews ITTF deal to underscore global table tennis integrity


Sportradar Integrity Services has extended its partnership with the International Table Tennis Federation (ITTF), covering a range of global tournaments until 2023, building on a collaboration beginning in 2017. The multi-year contract renewal will see Sportradar use its Fraud Detection System (FDS) to monitor potentially suspicious betting activity at all events organised or sanctioned by ...

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William Hill recruits flat master Charlie Hills as new Ambassador


In time for Royal Ascot festival week, William Hill has secured renowned winning stud trainer Charlie Hills to become the heritage bookmaker’s new Flat Racing Ambassador. Hills, the trainer of Europe’s highest-rated sprinter Battaash, will provide regular blogs on his runners, views, and opinions on all matters related to the flat racing season The exclusive ...

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DCMS approves licence fee hikes from 1 October


The UK government has confirmed that it will increase licence fee costs across all business verticals of the UK gambling sector, with increased fees to be enforced from 1 October.  The measure was announced by DCMS, publishing its response to a consultation launched on 29 January examining the funding structures of the UK Gambling Commission ...

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Stake.com links with Aspire Global for UK launch


Stake.com has formed a strategic partnership with Aspire Global to assist with its planned launch in the UK market, leveraging the latter’s platform, sportsbook, games, game aggregator and managed services. Outside of the UK, Stake.com has built up a considerable international presence via extensive marketing and branding campaigns, notably becoming the first official betting partner ...

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SAZKA buoyed by record European lottery sales to sooth Greek headaches 


SAZKA Group has reported a robust opening to its 2021 trading, despite the Czech gambling conglomerate continuing to observe COVID-19 headwinds across its European market profile.  Publishing its Q1 trading results (period ending 31 March), SAZKA registered group gaming revenues (GGR) of €526 million – up 30% on corresponding 2020 results of €405 million. The ...

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Swedish operators announce ‘Fakta om spel’ site to encourage ‘fact-based debate’


Four of Sweden’s largest betting and gaming operators have announced the launch of a new informative site, Fakta om spel (Facts About Gambling), to provide an easily accessible way for consumers and industry figures to gather facts and statistics about the licensed market. The four firms – Betsson, Kindred Group, LeoVegas and William Hill – ...

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BETER to provide pin-point esports odds through Bayes deal


BETER, a provider of fast sports and esports content for sportsbook operators, has struck a new deal with esports data specialist Bayes Esports. Described by BETER as a ‘landmark deal’, it provides significant impetus to the growth of its esports department while allowing the company to supply odds with ‘pin-point’ accuracy. Bayes Esports will supply ...

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Steve Bates joins Aurum Solutions as product lead


Aurum Solutions has strengthened its senior leadership team after naming Steve Bates as the new Head of Product and Technology. In his new role, Bates will take responsibility for Aurum’s development team to help increase the adoption of new technologies across the company. He will also take responsibility for creating an “even more efficient and ...

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SBC Digital North America

9 - 10 June 2021

SBC Digital North America focuses on the burgeoning North American sports betting and igaming industry, providing an industry-leading platform where all the industry’s key players come together to discuss the challenges and opportunities facing the industry.

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SBC Digital Italia

28 - 29 July 2021

SBC Digital Italia will have an exclusive focus on one of Europe’s main betting & gaming markets. Home to many of the industry’s strongest and most innovative companies, the Italian market has often developed new approaches to adapt to a changing regulatory landscape, most recently with the introduction of the strict limitations placed on advertisement and promotion of betting and gaming operators.

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SBC Summit Barcelona

21 - 24 September 2021

SBC Summit Barcelona is the global betting & gaming show, representing the absolute top in terms of networking, learning and getting business done. It offers a unique opportunity to reach and network with a global audience of key decision makers from the betting and gaming industries.

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