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Do 628 million Indian gamers speak Hinglish?


India is one of the hottest markets for iGaming. But how do you localise your content in a country where the language can change every 15-20 kilometres?  Before we dig deep, an anecdote to set the appropriate mood for a digital iGaming conference about India.    “People in India communicate quite differently from what I ...

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AstroPay: Rising to the ‘Indian Challenge’


The Indian market has been tipped as ‘one to watch’ in 2021 as the country begins to open its doors to a legalised framework. However, that’s not to say that entering this lucrative market doesn’t come without its own set of challenges.  By drawing on their previous experience of entering emerging markets, Mikael Lijtenstein – ...

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XLMedia confident of Google rankings recovery


XLMedia continues to pursue a ‘multi-track approach’ in recovering its casino rankings following a number of its websites being penalised by Google during the first half of 2020 trading. Publishing a trading update, the London AIM-listed affiliate marketing network informs investors that it expects to deliver group revenues of approximately $54.5 million. Excluding business transformation ...

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AretoNet joins Scientific Games’ OpenArena


AretoNet has become the latest company to make its service available via Scientific Games’ OpenArena, formerly OpenMarket. Through this new partnership, SG’s partners will gain access to AretoNet’s full suite of real-time data analytics, business intelligence, segmentation and marketing automation features. “AretoNet’s easy to use, advanced toolset combined with its cost-effective pricing, were all key ...

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Betway extends sponsorship of MIBR CS:GO


Betway has extended its sponsorship of Brazilian pro-Counter-Strike team ‘Made in Brazil’ (commonly referred to as ‘MIBR’) for a further year. The sponsorship extension marks the fourth consecutive year that Betway will serve as team sponsor of MIBR, recognised as Brazil’s oldest and most successful esports franchise. The renewal will see the Betway brand continue ...

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Playtech confirms Finalto takeover approach 


Playtech Plc has entered discussions with an ‘Israel based consortium’ with regards to the sale of its Finalto financial trading unit.  The FTSE250 technology group issued a short statement confirming media speculation that it had entered talks to offload Finalto to a consortium formed by Barinboim Group, Leumi Partners Limited, The Phoenix Insurance Company Limited ...

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BetBull and beBettor form social responsibility alliance


Mobile sportsbook and casino operator BetBull will cooperate with responsible gaming data firm beBettor on customer affordability. beBettor will provide the operator with affordability data using its APi services, enabling automated instant geo-affordability checks for the company’s UK customers. This will allow BetBull to better understand its customers and provide more tailored protection for each ...

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Codere defers debt note duties until 2023


The creditors of Codere SA have allowed the Spanish gambling group to renegotiate the terms of its senior secured debt notes. The Bolsa Madrid gambling group has been allowed to defer its debt maturity payments from 2021 to 2023 as part of the firm’s ongoing restructuring arrangements. Back in July, company creditors had allowed Codere ...

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TOTO going from ‘strength to strength’ after successful ‘King TOTO’ campaign


Chief Marketing Officer at Nederlandse Loterij Arno de Jong has argued that the Dutch lottery’s TOTO brand is ‘alive and kicking’ due to the success of the ‘King TOTO’ campaign. TOTO recently received a Golden Effie award at the Effie Awards Europe 2020 in the Media, Leisure and Entertainment Category as a result of the ...

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National League temporarily suspends North and South divisions


The National League has taken the decision to suspend the North and South divisions for two weeks with immediate effect. The board met on Friday to make a decision, facing pressure from its clubs to temporarily halt the season. “Following the review of the feedback from clubs in connection to the recent clubs meeting, a ...

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SBC Digital India

27 - 28 January 2021

SBC Digital India is the premier online event for igaming in India and will deliver a fully virtual and interactive conference, exhibition and networking experience to delegates with an interest in the betting and gaming industry. SBC Digital India will provide an excellent and unique platform for learning and knowledge sharing with the industry’s top experts in the region as well as establish and develop relationships and explore emerging business opportunities.

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SBC Digital Italy

17 February 2021

SBC Digital Italy will focus on one of Europe’s main betting & gaming markets, home to many of the industry’s strongest and most innovative companies.SBC Digital Italy will take place on SBC’s widely acclaimed interactive platform, enabling conference sessions, one-on-one networking and roundtables, product showcases, and more.

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SBC Digital Latinoamérica

2 - 3 March 2021

Now in its second edition, the first day will address the entire Latin American market and sessions will be mainly conducted in Spanish, while the second day will focus on Brazil and most sessions will be conducted in Portuguese.The event will be held on SBC’s digital platform, allowing for unparalleled conference content, networking, and innovation showcases from leading suppliers.

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SBC Digital Africa

30 - 31 March 2021

SBC Digital Africa is the 2nd edition of the largest virtual event dedicated to the African continent. To shed light on both emerging opportunities and unique challenges in the most important African markets, SBC will bring together the key industry experts and industry leaders to share their insights.

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