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‘Affil U Bro’: How the Affilka platform is solving pain points for iGaming operators


It might be a ‘new kid on the block’ among more established affiliate tracking platforms for iGaming operators, but Affilka – an offspring of SoftSwiss – has made huge strides since evolving into a platform independent of its parent company in 2019.  Anastasia Borovaya (pictured), Affilka Product Owner at SoftSwiss, tells us about the platform’s ...

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OneFootball names first national association shareholder


OneFootball has named a trio of new shareholders, with the German Football Association (DFB) becoming the first national federation to take a stake in the business, along with Borussia Dortmund and Tottenham Hotspur entering into multi-faceted partnerships with the football media platform. Through the collaboration, the firm will work with Bundesliga and Spurs stars – ...

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SBC to resume live events with CasinoBeats Summit 2021


SBC’s live events programme is set to make its much-anticipated return with the ‘CasinoBeats Summit 2021′ conference and exhibition at the InterContinental in St Julian’s, Malta on 13-15 July. The dedicated igaming industry event will take place in a special integrated live and online format, with a selection of senior executives and decision makers attending in person and ...

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Svenska Spel revamps agent commission models


Svenska Spel has introduced a new sales commission model for its Swedish lottery and gaming agents, as it aims to keep its ‘retail products competitive’ amid changes to the country’s wider gambling marketplace. The new model marks the first commission change for Svenska Spel retail agents in the state-owned operator’s 30-year history serving as Sweden’s ...

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Entain requests rent cuts to assist retail bookmakers


Entain has written to landlords requesting rent cuts ahead of the reopening of the UK’s retail betting sector, which has faced significant financial constraints over the past year. The group currently operates over 3,000 licenced betting shops in over 30 different countries, but the request has only been extended to landlords with leases due to ...

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KSA reminds applicants of Dutch duties ahead of opening KOA licensing window


Kansspelautoriteit (KSA) has published its ‘2020 Annual Report’, detailing the new standards and laws which will radically overhaul the Dutch online gambling market with the implementation of the ‘Remote Gambling Act’ (KOA Act) regime during 2021. Moving to launch the KOA Act’s licensing window on Thursday 1 April, KSA revealed that it has received a ...

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YGAM enters educational alliance focused on ethnic minority groups


YGAM has entered a new alliance with Red Card and TalkGen, focused around safeguarding young people from ethnic minority backgrounds from gambling related harm. In collaboration with Clearview Research, the ‘Preventing Gambling Harms in Diverse Communities’ educational initiative aims to deliver workshops to young people aged 14-24 from ethnic minority groups in Greater London and ...

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National Lottery takes lead sponsorship of Rugby Football League


The National Lottery has agreed to become an official partner of the Rugby Football League and the Women’s and Girls’ Rugby League. The partnership is part of the lottery’s commitment to helping sports, and specifically women’s sport, through the effects of the pandemic. Under the agreement, the National Lottery will be acknowledged through a range of branding across the ...

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SportPesa in regulatory limbo as Kenyan Judiciary’s rejects Pevans re-licensing appeal


SportPesa continues to operate without legal certainty in its home market of Kenya, following the Kenyan Judiciary’s rejection of an appeal made by ‘Pevans East Africa’ to reinstate its gambling licence. On Friday, Kenya’s Court of Appeal rejected Pevans injunction against its licence suspension imposed by the Betting Control and Licensing Board (BCLB) in July ...

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HooYu report reveals onboarding problems for operators


Global customer onboarding platform HooYu has published a report examining the problems faced by both UK-based and international gaming operators regarding user abandonment. In addition to investigating onboarding, HooYu also looked into contrasts in funnel performances between small, medium and large operators, and how long it takes different operators to perform KYC initiatives. The report ...

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SBC Digital Africa

30 - 31 March 2021

SBC Digital Africa is the 2nd edition of the largest virtual event dedicated to the African continent. To shed light on both emerging opportunities and unique challenges in the most important African markets, SBC will bring together the key industry experts and industry leaders to share their insights.

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SBC Digital Payments

29 April 2021

SBC Digital Payments will bring together fintech’s leading minds, operator decision makers and experts on the intricacies of payments in the betting and gaming industry, to share their insights and discuss the cutting edge of this key area for success.

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SBC Digital North America

9 - 10 June 2021

SBC Digital North America focuses on the burgeoning North American sports betting and igaming industry, providing an industry-leading platform where all the industry’s key players come together to discuss the challenges and opportunities facing the industry.

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SBC Digital Italia

28 - 29 July 2021

SBC Digital Italia will have an exclusive focus on one of Europe’s main betting & gaming markets. Home to many of the industry’s strongest and most innovative companies, the Italian market has often developed new approaches to adapt to a changing regulatory landscape, most recently with the introduction of the strict limitations placed on advertisement and promotion of betting and gaming operators.

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